As consumers in Southeast Asia grow more savvy with technology peripheral products, their adoption rate of smart products that look after their personal health and safety has caught up with the other categories such as entertainment and productivity.
For example, a recent SPIRE Research and Consulting survey found that over 70% of the young segment in Malaysia own a technology product that focuses on protecting their health and safety.
Will Covid-19 further heighten the adoption of smart health and safety products? ?
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Manager, Group Marketing Communications
Spire Research and Consulting
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